Seminar: Tania Elena González Alvarado (Universidad de Guadalajara, México)

Thursday, June 22nd
15.00h
Seminar room nº6, School of Economics and Business Administration (Campus Lagoas-Marcosende, UVigo)

Tania Elena González Alvarado
Title: Relationship capabilities and marketing innovation as sources of value creation and how this impacts competitiveness
Organizers: Group Organización do Coñecemento e Desenvolvemento. With the collaboration of ECOBAS